Too Embarrassed to Ask: What’s a Mobile App?

Too Embarrassed to Ask: What’s a Mobile App?

Too Embarrassed to Ask: What’s a Mobile App?

Let’s start with the basics. When we say “app,” what we really mean is “application” — unlike a website, mobile apps (like Business On Tapp) are programs that you can download and save on your mobile device, such as a smart phone or iPad.

The vast majority of apps are free of charge and can be found in an app “marketplace.” If you’re using an Apple product — iPhones, iPads — you’d browse the Apple App Store, and for Android users, the most common marketplace is the “Google Play Store.” (more…)